When writing in the cleverly-named Markdown markup language, I could never remember which comes first in the syntax for a link, square or round brackets.

This is an [example](https://example.com/).

After discussing this with a colleague (who I’m assuming doesn’t wish to be acknowledged here), we settled on an alliterative mnemonic that has helped me for years.

Round brackets look more like a bum, and the round brackets go at the end. So remember: When it comes to links in Markdown, bums go in the back.